HAVING elected contestants for the season 7 of
the Maltina Dance All (MDA) reality show, the stage is now set for the family
dance competition, as the organised have announced plans to commence screening
on Sunday. Meanwhile, 13 out of the 25 family representatives that were
selected during the regional auditions were able to qualify their families for
the show. The number would be further reduced to 10 families, who will
eventually be admitted into the MDA academy. Based on the schedule, the show
will continue on a daily basis until the grand finale, which will be held on
September 21, 2013 at the Eko Hotel and Suites, Victoria Island, Lagos. Read more.....
Contesting for the big price are
the Ebute, Ebenezer, Dosa, Briggs, Ibrahim, Clement, Asiyefia, Ekado, Enweribe,
Ikumoinein Tom, Ibeatuchie and Idundun families, who are currently rehearsing
and strategising on how best to outsmart others in dance routines. A sum of N6
million and a brand new car is at stake in this year’s edition, while the first
and second Runners Up will also get N1million and N500, 000 respectively.
The show, according the senior
brand manager Ngozi Nkwoji, Maltina, is renowned for sharing happiness and
promoting togetherness with friends and loved ones.
“We are glad with where we are with
Maltina today. We are very excited about the 7th season of MDA, 7 years is a
long time for a show to still be relevant and we’re very glad Maltina through
MDA continues to bring the brand experience of sharing happiness and fun to the
consumer.
“We put a lot of work into it. Every
year there is something bigger and better. We also create more emotional
connection with consumers because families and dance are two winning components
in the Nigerian environment. Nigerians love to dance. Maltina is continuously
nourishing millions of Nigerians. It’s still the most fortified malt drink in the
market. It’s also the biggest malt brand in the market.” start counting down 1.....
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